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Stop Sabotaging Your Success – Beating Procrastination Once and For All
Alec Mackenzie’s probably one of the smartest guys you’ve never heard of. Mackenzie – a management consultant and best-selling author – spent decades helping managers and business owners stop the negative patterns that sabotaged their[…]
Ask Yourself These Questions BEFORE You Expand Your HVAC Company Through Acquisition
Growing your HVAC business through a carefully executed acquisition can be an effective strategy. Every day, there are companies listed for sale because their owners are looking to retire, have a health condition, or are[…]
Preparing Employees for Success
At some of the largest companies in the nation – Netflix, Google and Microsoft – new hires spend the first 90 days on the job following personalized onboarding processes, complete with first-day celebrations and mentoring[…]
Building Your Customer Database
Not too long ago, Rolodexes functioned as customer databases, Wite-Out was the delete button and yellow highlighter was bold. Boy, things have changed. Business owners today need more than a flimsy index of cards to[…]
Hitting the Refresh Button on Your Company’s Image
Sometimes, no words are needed: Apple’s apple, Nike’s swoosh and Target’s bullseye. The images say it all. What do people think when they see your company’s logo or brand? Is it snazzy – eye-catching and[…]
Demonstrating Honesty and Integrity – Doing the Right Thing Every Day
Imagine this: You’re called to a customer’s home because the HVAC system isn’t blowing at maximum capacity. After troubleshooting, you realize the fix is simple – a replacement air filter. For some HVAC professionals, the[…]
Don’t Reinvent the Wheel
Don’t Reinvent the Wheel The EverRest program provides everything you need to improve your business. All you need to do is implement the system and watch profits increase. The EverRest Group has proven methods for[…]
Serve Your Homeowner Better
Serve Your Homeowner Better Why make your homeowners wait days or even weeks for a repair or replacement? By improving your sales and service cycle, you’ll have a satisfied customer for life. Hear what this[…]
Want to Set Yourself Apart: Move the Trash Can
By Adams Hudson, Hudson Ink Like it or not, the homeowners around you have multiple options as to who they choose as their contractor, and with a growing trade, competition is everywhere. So, how do[…]
13 Customer Service Do’s & Don’ts for You & Your Employees
Great customer service starts within the first few seconds of the first contact. Have you ever called a company – let’s say to order takeout – and the person on the other end of the[…]
Do You Unintentionally Set Your Employees Up for Failure?
We may not realize it, but oftentimes we set our employees up for failure.We can easily fall into the trap of thinking, “I don’t have time to teach them exactly what they’re supposed to do—it’s[…]
How to Keep Your Customers Sold After the Sale
IT’S MORE THAN THE BAIT AND HOOK Fishing for prospects can be expensive and time consuming. While we always want to grow our customer base, retaining our current customers needs the same attention as recruiting[…]