Operations

Preparing Employees for Success

At some of the largest companies in the nation – Netflix, Google and Microsoft – new hires spend the first 90 days on the job following personalized onboarding processes, complete with first-day celebrations and mentoring[…]

Building Your Customer Database

Not too long ago, Rolodexes functioned as customer databases, Wite-Out was the delete button and yellow highlighter was bold. Boy, things have changed. Business owners today need more than a flimsy index of cards to[…]

Hitting the Refresh Button on Your Company’s Image

Sometimes, no words are needed: Apple’s apple, Nike’s swoosh and Target’s bullseye.  The images say it all. What do people think when they see your company’s logo or brand? Is it snazzy – eye-catching and[…]

Demonstrating Honesty and Integrity – Doing the Right Thing Every Day

Imagine this: You’re called to a customer’s home because the HVAC system isn’t blowing at maximum capacity. After troubleshooting, you realize the fix is simple – a replacement air filter. For some HVAC professionals, the[…]

Don’t Reinvent the Wheel

Don’t Reinvent the Wheel The EverRest program provides everything you need to improve your business. All you need to do is implement the system and watch profits increase. The EverRest Group has proven methods for[…]

Want to Set Yourself Apart: Move the Trash Can

By Adams Hudson, Hudson Ink Like it or not, the homeowners around you have multiple options as to who they choose as their contractor, and with a growing trade, competition is everywhere. So, how do[…]

13 Customer Service Do’s & Don’ts for You & Your Employees

Great customer service starts within the first few seconds of the first contact. Have you ever called a company – let’s say to order takeout – and the person on the other end of the[…]

Do You Unintentionally Set Your Employees Up for Failure?

We may not realize it, but oftentimes we set our employees up for failure.We can easily fall into the trap of thinking, “I don’t have time to teach them exactly what they’re supposed to do—it’s[…]

PROCRASTINATION PREVENTS PEAK PROFITS

A business that doesn’t take regular inventory usually goes broke. Pre-season is the perfect time to assess your personal inventory. After all, a business is comprised of the people who work there, and it’s only as successful—or[…]

Fail-Proof Plan for Booking Tune-Ups This Fall

If you already have a customer service department or customer care callers in place, you’re already halfway there. Maybe you want to enhance the way it’s currently operating? Or maybe you don’t have any callers[…]

Embracing Change for the Future of Business

When change happens, will your employees be ready? For many business owners, that’s a tough question to answer. Changes of all types – whether it’s a move between computer systems or the merger of two[…]

What’s Worse Than Running a Flat Tire HVAC Company?

You wouldn’t drive a car with a flat tire or an empty tank, but you might be running a flat-tire-empty-tank HVAC company. Or, worse yet, you may not even know it. Just because your company’s key performance indicators (KPIs) are less obvious than those of your car doesn’t mean they’re any less important.