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The Right Words (and Actions) Matter: Tips for Talking to Customers

The Right Words (and Actions) Matter: Tips for Talking to Customers

In HVAC training programs, aspiring technicians learn industry jargon, technical lingo and trade terminology. They graduate from HVAC programs with the technical knowledge to tackle the most complicated system problems.  What they may not learn[…]

The Owner’s and Manager’s Guide to HVAC Company Success

The Owner’s and Manager’s Guide to HVAC Company Success

When you dream about success, what does it look like? Is it a fleet of company trucks wrapped with your logo? Maybe it’s a long client list and a hefty bank balance? Or perhaps it’s[…]

Happy New Year: Making 2021 The Best Yet

Happy New Year: Making 2021 The Best Yet

COVID. Lockdowns. Murder hornets. Riots. UFOs. Tiger King. Politics. Mystery seeds. Wildfires. Toilet paper. Hurricanes.  Phew. A year like no other is over.  With 2020 in the rearview mirror, many of us are looking forward[…]

Spreading Holiday Cheer in Your HVAC Business

Spreading Holiday Cheer in Your HVAC Business

During the holiday season, when customers are more focused on ham and cookies than heating and cooling, HVAC business can slow to a screeching halt. But that doesn’t mean your work stops.  The weeks through[…]

What Do Your HVAC Customers Want? (Hint: The Answer is Easier Than You Think)

What Do Your HVAC Customers Want? (Hint: The Answer is Easier Than You Think)

Ask four HVAC business owners what customers want from their HVAC service company and you’ll likely get four different answers.  One might say customers want fair pricing, another could argue technician experience, the third may[…]

Keeping Your Company and Your Employees Safe from Workplace Hazards

Keeping Your Company and Your Employees Safe from Workplace Hazards

One HVAC technician suffered fatal injuries when he fell through a skylight, another was electrocuted as he prepared wiring for an air handler and another still died while working in an attic that reached well[…]

Stop Sabotaging Your Success – Beating Procrastination Once and For All

Stop Sabotaging Your Success – Beating Procrastination Once and For All

Alec Mackenzie’s probably one of the smartest guys you’ve never heard of.  Mackenzie – a management consultant and best-selling author – spent decades helping managers and business owners stop the negative patterns that sabotaged their[…]

Preparing Employees for Success

Preparing Employees for Success

At some of the largest companies in the nation – Netflix, Google and Microsoft – new hires spend the first 90 days on the job following personalized onboarding processes, complete with first-day celebrations and mentoring[…]

Building Your Customer Database

Building Your Customer Database

Not too long ago, Rolodexes functioned as customer databases, Wite-Out was the delete button and yellow highlighter was bold. Boy, things have changed. Business owners today need more than a flimsy index of cards to[…]

Demonstrating Honesty and Integrity – Doing the Right Thing Every Day

Demonstrating Honesty and Integrity – Doing the Right Thing Every Day

Imagine this: You’re called to a customer’s home because the HVAC system isn’t blowing at maximum capacity. After troubleshooting, you realize the fix is simple – a replacement air filter. For some HVAC professionals, the[…]

Don’t Reinvent the Wheel

Don’t Reinvent the Wheel

Don’t Reinvent the Wheel The EverRest program provides everything you need to improve your business. All you need to do is implement the system and watch profits increase. The EverRest Group has proven methods for[…]

Serve Your Homeowner Better

Serve Your Homeowner Better

Serve Your Homeowner Better Why make your homeowners wait days or even weeks for a repair or replacement? By improving your sales and service cycle, you’ll have a satisfied customer for life. Hear what this[…]