HVAC Contractors Working in a Thriving Housing Market
In the past year, HVAC contractors – like other contractors – have changed their processes and procedures during the Covid pandemic. Now, with the housing boom continuing, contractors of all kinds have an opportunity to[…]
New Hire Search Gone Wrong
If you’re reading this you know that applicants are hard to come by these days, whether you’re looking for HVAC technicians, installers, or sales team members. I have a new client that owns an HVAC[…]
First Impressions: The Most Important 7 Seconds of Your Day
From the moment you meet someone new, there’s no turning back. In an instant, your hair style, clothing choices and facial expressions speak volumes. Your first impression is set in stone. Studies show that you[…]
The Right Words (and Actions) Matter: Tips for Talking to Customers
In HVAC training programs, aspiring technicians learn industry jargon, technical lingo and trade terminology. They graduate from HVAC programs with the technical knowledge to tackle the most complicated system problems. What they may not learn[…]
Ask Yourself These Questions BEFORE You Expand Your HVAC Company Through Acquisition
Growing your HVAC business through a carefully executed acquisition can be an effective strategy. Every day, there are companies listed for sale because their owners are looking to retire, have a health condition, or are[…]
Hitting the Refresh Button on Your Company’s Image
Sometimes, no words are needed: Apple’s apple, Nike’s swoosh and Target’s bullseye. The images say it all. What do people think when they see your company’s logo or brand? Is it snazzy – eye-catching and[…]
Demonstrating Honesty and Integrity – Doing the Right Thing Every Day
Imagine this: You’re called to a customer’s home because the HVAC system isn’t blowing at maximum capacity. After troubleshooting, you realize the fix is simple – a replacement air filter. For some HVAC professionals, the[…]
