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Serve Your Homeowner Better
Serve Your Homeowner Better Why make your homeowners wait days or even weeks for a repair or replacement? By improving your sales and service cycle, you’ll have a satisfied customer for life. Hear what this[…]
WANT TO SET YOURSELF APART? MOVE THE TRASH CAN.
By Adams Hudson, Hudson Ink Like it or not, the homeowners around you have multiple options as to who they choose as their contractor, and with a growing trade, competition is everywhere. So, how do[…]
13 Customer Service Do’s & Don’ts for You & Your Employees
Great customer service starts within the first few seconds of the first contact. Have you ever called a company – let’s say to order takeout – and the person on the other end of the[…]
DO YOU UNINTENTIONALLY SET YOUR EMPLOYEES UP FOR FAILURE?
We may not realize it, but oftentimes we set our employees up for failure.We can easily fall into the trap of thinking, “I don’t have time to teach them exactly what they’re supposed to do—it’s[…]
HOW TO KEEP YOUR CUSTOMERS SOLD AFTER THE SALE
IT’S MORE THAN THE BAIT AND HOOK Fishing for prospects can be expensive and time consuming. While we always want to grow our customer base, retaining our current customers needs the same attention as recruiting[…]
PROCRASTINATION PREVENTS PEAK PROFITS
A business that doesn’t take regular inventory usually goes broke. Pre-season is the perfect time to assess your personal inventory. After all, a business is comprised of the people who work there, and it’s only as successful—or[…]
FAIL-PROOF PLAN FOR BOOKING TUNE-UPS THIS FALL
If you already have a customer service department or customer care callers in place, you’re already halfway there. Maybe you want to enhance the way it’s currently operating? Or maybe you don’t have any callers[…]
EMBRACING CHANGE FOR THE FUTURE OF BUSINESS
When change happens, will your employees be ready? For many business owners, that’s a tough question to answer. Changes of all types – whether it’s a move between computer systems or the merger of two[…]
WHAT’S WORSE THAN RUNNING A FLAT TIRE HVAC COMPANY?
You wouldn’t drive a car with a flat tire or an empty tank, but you might be running a flat-tire-empty-tank HVAC company. Or, worse yet, you may not even know it. Just because your company’s key performance indicators (KPIs) are less obvious than those of your car doesn’t mean they’re any less important.
Weathering the Storm — Using the Seasons to Your Advantage
Some HVAC contractors live by the premise that they can expect two slow seasons in the business – fall and spring. We say that’s baloney. Seasonal lulls are for companies with weak marketing strategies. HVAC[…]